ANDREW CATURANO


Mark




Client: Hebru Brantley
Project: Hebru Brand Visual Identity
Role: Design

Hebru Brantley is a contemporary artist known for his Afro-Futurism approach to anime and graffiti. His point of view has a distinctly graphic aesthetic, and his paintings and sculptures often depict fictional versions of himself as a child. Besides art, Hebru is known for his connection to streetwear and aimed to create a brand to launch his prints, books and clothing.

Inspired by the culture surrounding his work, the brand identity work plays off of the playfulness of his art, while catering to a broader contemporary crowd; which allows the audience to enter from different angles. The identity is polished, simple, charismatic, and is able to accompany his artwork without it being overbearing.